• News (20)
    Marketing Communication News (20 Jun 2019)

    Baby health charity Tommy’s appoints Blue State Digital for fundraising campaign

    TOMMY'S has hired BLUE STATE DIGITAL to support its fundraising events following a competitive pitch. The agency created the Splashathon campaign which encourages parents to raise money to fund research into miscarriage, stillbirth and premature birth. It uses characters from Peppa Pig to appeal to children and parents, and includes a 'Little Splasher' quiz which will invite parents to complete questions to find out which swimming style their children adopt. The campaign will be supported by PR, print and display ads, as well as social platforms which includes finding campaign ambassadors and social media influencers.

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    Exclusive (12 Apr 2019)

    TOMMY'S has promoted Lizzie D'Angelo to the role of interim marketing director. She will cover Kate Davies' maternity leave.