• News (69)
    The Drum (12 Apr 2018)

    £6m 'Scotland is Now' campaign champions the country's openness

    THE SCOTTISH GOVERNMENT and VISITSCOTLAND has teamed up with Scottish Development International and Universities Scotland to reposition the country on the world stage under a new national brand - 'Scotland Is Now'. A 60-second ad was released focusing on the beauty of the country, success of its sport stars and its willingness to embrace ideas and people from all corners of the globe. The £6m campaign launched simultaneously in New York, San Francisco, China, London and Glasgow.

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    Exclusive (26 Jan 2018)

    THE SCOTTISH GOVERNMENT has promoted Pauline Aylesbury to head of marketing & insight.