• News (68)
    The Drum (16 Jan 2020)

    The Open University hires Ceri Rose as marketing & communications director

    THE OPEN UNIVERSITY has appointed Ceri Rose to the role of director of marketing & communications. She joins from NHS BLOOD & TRANSPLANT.

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    Campaign (02 Jan 2020)

    Open University launches first TV ad since 2016

    THE OPEN UNIVERSITY has rolled out its first TV ad in more than three years. Created by HAVAS HELIA, the 30-second spot runs under the strapline 'Set your ambition free', and tells the story, in reverse, of three people who changed their lives by applying to the Open University. HAVAS MEDIA handled media planning and buying for the campaign, which will run across TV, cinema, OOH, digital and radio. The university has also partnered with SKY MEDIA to show four 30-second spots focusing on Open University students working at Sky, which will run on TV and VOD. These ads were created by Havas Media Group’s content and partnership division Jump, and hope to demonstrate the credibility of an OU qualification.

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