• News (19)
    Campaign (02 Nov 2018)

    BBC Sounds takes over London Eye

    THE BBC has announced plans to host an activation inside THE LONDON EYE, turning it into 'The London Ear' to mark the launch of BBC Sounds. BBC Radio shows will be broadcast from the London Eye and several podcasts and music mixes will also be recorded there. The broadcaster worked with HAVAS MEDIA to broker the event.

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    Campaign (01 Oct 2018)

    Schweppes to take over London Eye for London Cocktail Week

    SCHWEPPES will hold a series of activations inside the LONDON EYE for London Cocktail Week. The landmark will turn yellow and cocktail masterclasses will be held inside the pods. The drinks brand will also host an event in the Old Truman Brewery to serve The Passionate. Both activations will be supported by a campaign in out-of-home channels.

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