• News (114)
    PR Week (01 Jun 2020)

    COVID-19: TVC closes as standalone entity amid coronavirus linked cutbacks

    TVC GROUP has shut down its standalone business after 22 years after being affected by Covid-19. The changes are being made by parent The Economist Group. Some work will be moved elsewhere in the group. THE ECONOMIST's bi-monthly print magazine will become digital-only from August. 

    Read Full Article

    Marketing Communication News (24 Jan 2020)

    The Economist Launches New Out-Of-Home Advertising Campaign

    THE ECONOMIST has launched a new billboard advertising campaign created by AMV BBDO. Each billboard follows typical Economist style by introducing topical stories with a twist, appealing to the intelligence of its readers. The work has run on the digital billboards of Old Street Roundabout from 20 January and will continue until 31 January. It will roll out to further locations in the coming weeks and will be supported by the handing out coffees in Economist-branded reusable cups.

    Read Full Article