• News (69)
    Exclusive (30 Oct 2019)

    AHDB appoints Immerse

    AHDB has appointed IMMERSE to deliver a lamb tasting experience, following a competitive pitch. The campaign will reach high streets in England, Scotland and Wales. Samples of simple and wholesome lamb dishes made from UK produce will be handed out along with accompanying recipe cards. The campaign is to support British farmers and UK produce.

    The Grocer (07 Oct 2019)

    AHDB starts search for new chair

    THE AHDB is looking for a new chair as Sir Peter Kendall comes to the end of his tenure. Kendall has been the chair since 2014 and will step down in March 2020. 

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