• News (1326)
    Campaign (18 Nov 2019)

    Tesco delivery driver takes nostalgic trip through Christmases past

    TESCO's Christmas ad promotes it's delivery service as part of its centenary celebrations. The 90-second ad, created by BBH, sees a delivery driver on his last shift before Christmas. After driving through a string of lights, an electric shock takes his van into a time warp, where he visits Dickensian London, Downing Street during Churchill's tenure, and a 90s rave among others. The spot debuted on ITV with media handled by MEDIACOM. Shorter versions of the ad will run alongside press, OOH, in-store, radio, digital and social media activity, plus a Snapchat AR lens and FACEBOOK arcade game. PR and experiential work will see Tesco delivery vans appear in random places such as on the roof of a cottage. The supermarket has partnered with ITV, CHANNEL 4 and SKY NEWS on cameo appearances from the driver which will appear those channels.

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    The Drum (14 Nov 2019)

    Tesco: Changing Places by BBH

    TESCO has launched a spot created by BBH, to highlight the bathroom facility's available to those with severe disabilities. There are now 40 stores across the UK with 'Changing Places' with more to follow. The work features the journey of a young girl and her family, and how they benefit from the changing places as they go to visit a relative.

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