• News (64)
    AM Online (06 Mar 2019)

    Suzuki bolsters Northern Irish dealer network with Greg Mitchell Motors

    SUZUKI has added Greg Mitchell Motors in Country Tyrone to its nationwide retail network. Its premises have been enlarged and modernised to create a state-of the-art showroom. 

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    Prolific North (25 Jan 2019)

    Channel 4 with European first VoD dynamic ad targeting

    CHANNEL FOUR has created a data-driven VOD service called Dynamic TV. It allows advertisers to display one of thousands of versions of personalised creative to consumers on smart devices. Content can be selected on the basis of location, weather, time of day, date and demographics meaning that, for example, consumers will see adverts alongside the location of the nearest store. BOOTS and SUZUKI are the first businesses to sign up to the service.

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