• News (163)
    Campaign (18 May 2018)

    Starbucks appoints Havas Helia to handle EMEA customer engagement task

    STARBUCKS has named HAVAS HELIA as its first European-wide customer engagement agency following a competitive pitch. The agency will support Starbucks' regional headquarters in the UK as well as 'providing alignment and sharing best practices' with 41 markets in Europe, the Middle East and Africa.

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    bbc.co.uk (08 May 2018)

    Nestle pays Starbucks $7.1bn to sell its coffee

    NESTLE is to pay STARBUCKS £5.2bn to distribute its coffee products. The deal will mean that Nestle can market Starbucks' coffee in retail outlets outside the cafe chain, including offering Nespresso machine owners Starbucks branded coffee pods. 

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