• News (276)
    Campaign (08 Oct 2019)

    PHE recruits William, Kate, Harry and Meghan to voice mental-health spot

    PUBLIC HEALTH ENGLAND has launched a 60-second ad 'Every mind matters'. The campaign, created by 23RED, APS, FREUDS, M&C SAATCHI, MANNING GOTTLIEB OMD and WAVEMAKER, is voiced by royals William, Kate, Harry and Meghan, and features the faces of celebrities such as Will Young, Nadiya Hussain and Davina McCall. The ad transitions from black and white to colour as the royals speak about how the new PHE initiative can help those suffering with their mental health find ways to cope. The work, in its full 3-minute version, will launch on World Mental Health Day running simultaneously on C4, C5, ITV and SKY. Brand such as SANTANDER, GREGGS, THREE, THE ENGLAND AND WALES CRICKET BOARD, MIND, Time to Change and the SAMARITANS have also pledged to promote the app, which helps people create a plan to aid their mental health.

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    Exclusive (16 Sep 2019)

    SANTANDER has promoted Daniel Creed to the position of head of marketing planning & effectiveness.