• News (384)
    Campaign (03 Apr 2020)

    COVID-19: L'Oréal, RB and Essity collaborate to encourage responsible shopping

    L'ORÉAL, RB and ESSITY have partnered to launch a campaign to encourage consumers to shop more considerately during the coronavirus pandemic. Created by Publicis Groupe UK, 'Shop responsibly' launched on 3 April and features bright yellow circles with messages on retailers' websites, email communications and social media activity. The messages include 'support NHS shopping hours', 'respect elderly shopping hours' and 'keep two metres apart'. Brands involved in the campaign include Plenty, Cushelle, Durex and Air Wick.

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    Campaign (01 Apr 2020)

    Vanish "Carpet street" by Havas London

    VANISH has launched a campaign that shines a light on the amount of dirt hiding in the nation’s carpets. 'Carpet street' by HAVAS LONDON dramatises the fact that even after vacuuming, carpets are covered in the same dirt you'd find on the street, showcased by a group of construction workers, football fans and cyclists making their way through the room. The ad is set to 'In the Hall of the Mountain King' and ends with the homeowner using Vanish carpet cleaner to get rid of the dirt hoovering can't reach. ZENITH handled media.

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