• News (370)
    Marketing Communication News (01 May 2019)

    Dettol commits to sustainability with The Trigger Project via McCann London

    DETTOL is launching a sustainability campaign alongside MCCANN LONDON to confront ecological issues such as waste. In conjunction to this, it is launching two new eco products: Trigger Spray Refills, and Surface Wipes made from biodegradable plant fibers, titling the campaign Trigger Project. The campaign is underpinned with the pledge to make all Dettol products 100% recyclable by 2025 and will be supported by a METRO newspaper cover wrap as well as OOH, in-store and social activity.

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    Exclusive (22 Feb 2019)

    RECKITT BENCKISER has appointed Jai Bulsara to the role of global digital media manager.