• News (98)
    The Drum (31 May 2018)

    Puma: The Beat of the City by KNAS

    PUMA has rolled out a new campaign to showcase its new 2018/2019 ARSENAL kit. Created by Knas, Puma's creative agency for football special projects, the work includes print, INSTAGRAM and video activity, including a 30-second spot featuring Arsenal stars in a gritty urban environment demonstrating ball skills and saying 'I am the Arsenal'. Entitled 'The Beat of the City', the campaign aims to express how youth culture influences football.

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    Sport Business (24 Apr 2018)

    Hummel replaces Puma as Rangers kit partner

    RANGERS FOOTBALL CLUB has ended its kit deal with PUMA following its decision to partner with Danish sportswear provider Hummel. As part of the agreement, Hummel will produce three bespoke kits for Rangers, along with a range of training wear which will begin at the start of the 2018-19 season for an initial three years.

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