• News (542)
    Campaign (24 May 2017)

    P&G consolidates UK media account into Publicis Media

    PROCTER & GAMBLE has retained Publicis Media as its UK media agency as well as expanding its remit to include all media planning, scheduling and buying. STARCOM already held most of the FMCG giant's UK business, but now will additionally oversee press buying which was previously held by MEDIACOM. Starcom, Mediacom, CARAT and Hearts & Science all pitched for the £210m account. The deal will begin on 1 July. 

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    Convenience Store (11 May 2017)

    Flash unveils new look and upgraded formula

    FLASH is re-launching with new packaging in order to support an upgraded formula which contains double the cleaning power. A lightning bolt now features on bottles to reinforce the brand's cleaning credentials. The roll-out is being supported by the 'Flash Gordon' TV ad. 

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