• News (488)
    Campaign (16 Jan 2020)

    ASA tells Friction Free Shaving: shaving cannot be friction free

    THE ASA has caused FRICTION FREE SHAVING to temporarily change its name to FFS Shaving after it was claimed its name was misleading. The investigation begun after a complaint was raised by P&G, saying that claiming shaving to have no friction was not possible. However, FFS argue that it instead refers to ease of buying.

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    SportsPro (02 Dec 2019)

    EA Sports’ FIFA 20 Global Series cuts Gillette deal

    EA SPORTS has signed up GILLETTE as official sponsor of esports competition the FIFA 20 Global Series. Gillette will appear in on-stream ads, promotions and other brand content. 

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