• News (48)
    The Drum (14 Nov 2017)

    Jaguar Land Rover poaches chief marketing officer from Porsche

    JAGUAR LAND ROVER has appointed Felix Bräutigam as chief marketing officer, replacing Gerd Mäuser who is retiring at the end of 2017. Felix Bräutigam has joined from PORSCHE where he was vice president for Europe. He joins immediately but will be taking full responsibility for the marketing output from 1 January 2018.

    Read Full Article

    The Drum (04 Oct 2017)

    Porsche tousles an orchestra to showcase the power of its sound system

    PORSCHE has created a new 60-second spot, High Speed Orchestra, primarily for social media, drawing on the creative talents of German Agency Grabarz & Partner. It features a symphony orchestra playing Vivaldi, but as they start swaying from side to side, it is revealed they are in actual fact inside a Porsche Panamera which is zigzagging around the turns of a windy Alpine road.

    Read Full Article