• News (6)
    Marketing Week (06 Dec 2001)

    PHARMACY 2U and MYPOINTS, the online reward scheme, are running an innovative e-mail campaign using MyPoints 200,000-strong database. Once the email is opened the recipient will automatically hear a electronic voice pleading "Wait! Don't delete me!" and go on to highlight special offers and low prices at Pharmacy 2U.

    Campaign (25 May 2001)

    PHARMACY2U, the online chemist, is launching an offline mail-order version of its internet service.