• News (27)
    Marketing Communication News (11 Sep 2018)

    Five by Five rolls out nationwide skincare roadshow for Dermalex

    DERMALEX has created a UK-wide roadshow to promote its new Repair + Restore moisturizer. Visitors to the van can have their skin analysed for hydration, receive a complimentary hand massage, and sample the product. Dermalex hopes the activation will increase its brand affinity among consumers. The roadshow is the debut work from FIVE BY FIVE which won the business earlier this year.

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    The Drum (24 Jul 2018)

    Perrigo (Solpadeine): Don't Let Pain Hold You Back by Hometown

    SOLPADEINE has rolled out a new spot created by HOMETOWN. The ad features a man whose weekend plans are threatened by back pain. He tries several different remedies before deciding on Solpadeine tablets, which quickly ease his pain and allow him to go out unhindered. Alongside the TV spot, the £1.3m campaign includes digital display and PPC and will be supported by posters and leaflets in GP offices. It is Perrigo's highest investment in the brand in four years. Media was handled by ZENITH.

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