• News (509)
    Campaign (03 Jul 2020)

    Pernod Ricard plans app for social media users to report hate speech

    PERNOD RICARD is looking to keep pressure on social media sites and brands to control hate speech beyond July's 'Stop Hate For Profit' campaign by launching a crowdsourcing app that will allow social media users to report content they find 'objectionable' directly to brands. The drinks giant is looking for a partner to create the app. Social media users can currently report 'objectionable' content within the platforms, but these are reviewed by the platforms' internal policy teams and external fact-checkers, rather than brands.

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    Campaign (17 Jun 2020)

    Pernod Ricard's head of experiential marketing departs

    PERNOD RICARD's head of experiential marketing Kenny Hyslop is leaving at the end of June after 15 years. He is taking a summer break before looking for freelance opportunities.

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