• News (80)
    Campaign (27 Nov 2018)

    Paramount Pictures tempts Londoners to jump 18 feet

    PARAMOUNT PICTURES is challenging Londoners to channel their inner Tom Cruise and attempt an 18-foot jump between two 10-foot tower structures. The activation aims to recreate a scene from Mission:Impossible - Fallout in which the movie star jumps between two London buildings. Participants will be guided by British long-jump champion Greg Rutherford and have the chance to win the film on Blu-ray or DVD. The stunt, created by Premier PR, takes place on 30 November at Lindley Hall.

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    Campaign (08 May 2018)

    Hovis builds Sherlock Gnomes activation to serve toasties

    HOVIS has teamed up with PARAMOUNT PICTURES to host a Sherlock Gnomes experience ahead of the film's release. Hot Pickle created the 221b Bakery Street activation which had Hovis serving toasties made from its Best of Both range and also included over-sized toadstools, a large magnifying glass, street signs and a red telephone box which feature in the film. The activation took place between 4 and 7 May at WESTFIELD and will also run from 25 to 28 May at Leeds Briggate.

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