• News (46)
    Press Release (21 Jun 2019)

    Ocean Outdoor rolls out Birmingham’s biggest ever digital out-of-home roadside network

    OCEAN OUTDOOR has partnered with BIRMINGHAM CITY COUNCIL to roll out a state-of-the-art digital network across main city arterial and commuter routes throughout Birmingham. A total of 130 roadside digital six-sheet screens will replace existing outdoor locations on key arterials across the city and outer suburbs including New John Street, Suffolk Street and Queensway. They will be a mixture of single and double sided 75-inch screens and is being managed by SAMSUNG UK in association with Esprit Digital. The screens will be operational from the summer.

    Campaign (17 Jun 2019)

    Aero creates interactive activity with pressurised flooring

    AERO rolled out an interactive experience offering passersby the chance to win a bar of Aero Bliss. The OOH work featured a pressurised floor that generated musical bubbles and messages on a large screen. When five people took part, real bubbles were released, the Aero Bliss soundtrack played, and a selection of individually wrapped chocolates were unveiled. The work played on JWT's 'bubblophone' concept, where music pumps the chocolate full of bubbles. The experience appeared at WESTFIELD LONDON, and footage from the event will be used in a social media content campaign. Ocean Labs and OCEAN OUTDOOR also worked on the experience. 

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