• News (196)
    Campaign (15 Apr 2020)

    COVID-19: Nationwide poets send messages to future selves in lockdown-inspired ads

    NATIONWIDE has continued its 'Voices' campaign with a trio of ads showing people express their experiences in lockdown through poetry. Created by VCCP, the spot sees participants read a letter to themselves in six months' time and on-screen text reminds the viewer that Nationwide is there to help its users through the tough times. WAVEMAKER handled media.

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    Campaign (10 Mar 2020)

    Nationwide "ISA savings" by VCCP

    NATIONWIDE has launched another campaign featuring comedians as they share their woes on saving money. The work was created by VCCP and aims to boost the banks ISA prize draw, which can see a saver win up to £20,000. Media was handled by WAVEMAKER

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