• News (611)
    Campaign (24 Jul 2019)

    VCCP Kin names Shirin Majid deputy ECD

    CAKE's executive creative director Shirin Majid has been appointed deputy executive creative director at VCCP KIN. She joins on 29 July and will work on the O2 and CADBURY accounts, reporting to executive creative director Monty Verdi. Cake will not replace Majid.

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    Campaign (22 Jul 2019)

    Cadbury takes 'iScream' machine on tour

    CADBURY has created a device dubbed the 'iScream machine' to celebrate 99 years of Cadbury's Flake. Free ice-cream will be given to customers who can scream '99' the loudest into its custom-built machine. The booths creation is inspired by old fashioned seaside amusement parks as it features a gramophone. It is also coloured purple and yellow, reminiscent of the packaging. The activity made its first appearance on Weston-super-mare with more locations across UK's beaches to be announced. The project is being delivered by GOLIN.

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