• News (32)
    Exclusive (11 Apr 2014)

    MCCORMICK has appointed Lynsey Woods, previously senior brand manager for Ambrosia at Premier Foods, to the role of senior brand manager for Schwartz Herbs and Spices.

    Campaign (07 Mar 2014)

    MCCORMICK has appointed STARCOM MEDIAVEST to handle its media and digital account across 11 EMEA markets. The agency will handle McCormick's online and offline media activation, regional communications strategy, content production and delivery through CRM, website management, search and social media. The win means that seven additional markets have been added to SMG’s McCormick remit, which previously focused on France, Russia, Switzerland and the UK. The agency will develop an EMEA-wide platform for McCormick brands Ducros, Kamis and Schwartz, as well as work on the launch of new products.