• News (221)
    Campaign (12 Feb 2018)

    Mars' Perfect Fit launches chatbot for tailored petcare advice

    MARS PETCARE brand Perfect Fit has rolled out a new digital campaign with a FACEBOOK Messenger chatbot to provide consumers with personalised pet care advice. Users can input information about their pets and receive a 'Perfect Fit Plus Programme', with personalised tips and insights, and get answers to any questions about the health or happiness of their pets.

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    Campaign (08 Dec 2017)

    Sheba "Hungry eyes" by AMV BBDO

    MARS FOOD has released a humorous new ad for its Sheba Cat Food range. The spot is set to the famous track 'Hungry Eyes', slightly altered to incorporate a cat food theme. Created by AMV BBDO, the 70-second ad sees a black, blue-eyed cat staring into the camera as the lyrics to the song appear on screen. It will run on TV and FACEBOOK for eight weeks.

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