• News (73)
    Campaign (06 Apr 2020)

    COVID-19: Marie Curie appeals for help to support terminally ill during coronavirus

    MARIE CURIE has called on advertisers and media owners to donate ad space for it to run an emergency campaign appeal to support nurses caring for the terminally ill during the coronavirus pandemic. A 60-second film highlights all the things that are currently on hold, such as festivals, sport and school trips, while noting that not everything is on hold. The spot then features a terminally ill patient, Lin, who doesn't know how many weeks she has left and asks for support so that Marie Curie nurses can care for patients like Lin. It was created pro bono by SAATCHI & SAATCHI and will run on radio, print, social media, with the aim to launch on TV. The charity needs to raise £2.5m a week to continue its services.

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    Campaign (04 Nov 2019)

    Marie Curie's lighthearted animation wants to get people talking about death

    MARIE CURIE has released a light-hearted campaign to break the taboo of talking about death. The colourful animation uses euphemisms like 'kick the bucket' to help start the conversation and features characters like a rubber duck. It ends with the strapline 'Whatever you call it, we should talk about it.' The work was created by SAATCHI & SAATCHI London. 

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