• News (8)
    Exclusive (17 May 2019)

    LONDON'S AIR AMBULANCE has promoted Molly Heath to the role of PR & communications officer.

    DecisionMarketing (21 Nov 2018)

    Equimedia lands London’s Air Ambulance online revamp

    LONDON'S AIR AMBULANCE has appointed EQUIMEDIA to oversee its online overhaul ahead of the organisation's 30th birthday celebrations in 2019. The agency won the business following a competitive pitch. It will focus on improving website navigation and the donor journey, engaging existing supporters through content such as patients’ stories and charity news (currently available in print only), and integrating existing technologies and external donation platforms. Also on the agenda is an SEO migration to a .org.uk URL, and an analytics configuration to accurately report on the new website’s performance and bridge the gap between marcomms and fundraising. The agency is also tasked with undertaking competitor UX analysis, SEO situation analysis, a technical systems and integrations review, design work, and a drupal build.

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