• News (6)
    The Drum (04 Aug 2011)

    THE MERSEY PARTNERSHIP has rolled out a £350,000 marketing campaign to boost the amount of short break visitors to the Liverpool City Region for summer and autumn. The activity spans ads on the London Underground and in national media titles, online, an events guide and visitor publications. The ads depict Liverpool's varied selection of attractions and have run in national newspaper supplements and lifestyle publications, such as Condé Nast Traveller, Sunday Times Travel Magazine and The Mail On Sunday's You Magazine. Two prominent images in the campaign showcase the new Museum of Liverpool and the Tate Liverpool exhibition René Magritte: The Pleasure Principle.

    The Drum (24 Jul 2009)

    THE MERSEY PARTNERSHIP is launching a national campaign in a bid to attract more short-break visitors to Liverpool. Created by FINCH, the initiative focuses focuses on the Hope Street cultural quarter and will appear in a range of national newspaper magazine supplements and at London Underground stations with high footfall. Media planning and buying is being handled by MEDIAVEST.