• News (22)
    Campaign (19 Jul 2018)

    Lenovo hires Publicis Media for global media business

    LENOVO has appointed PUBLICIS to oversee its global media strategy, planning and buying account. The agency has created a dedicated client unit, Lenovo One Media, to handle the account which will sit within and be led by Spark Foundry and Performics. The appointment marks a consolidation of the business, and will see Lenovo One Media oversee traditional and digital media and global reporting and tools for Lenovo's B2B and B2C brand as well as MOTOROLA. The tech giant previously worked with various media agencies and holding companies across its global markets.

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    PR Week (30 Oct 2017)

    Lenovo picks Zeno Group as global AOR

    LENOVO has appointed Zeno Group to oversee its global AOR account. The agency fought off competition from Weber Shandwick, WE Communications and Omnimcom PR Group. Incumbent TEXT100 exited the process last month. 

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