• News (9)
    Diary Directory (26 Nov 2018)

    Lacoste UK and Ireland appoints CEO

    LACOSTE has appointed Jamie Givens to the role of chief executive officer for the UK and Ireland. He will help bolster the business' growth and strengthen the brand's premium causal wear positioning.

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    The Drum (02 Mar 2018)

    Lacoste to replace its crocodile with endangered species in conservation campaign

    LACOSTE is removing its iconic crocodile logo for the first time in 85 years, and replacing with 10 threatened species as part of a new conservation campaign run in partnership with the International Union for Conservation of Nature. The number of polos created for each species corresponds to the number left in the wild, meaning, for example, only 40 tops will be created in the Burmese roofed turtle series. 1,775 tops have been created in total and they are on sale on the brand's website. The campaign was created by BETC Paris.

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