• News (562)
    The Grocer (15 Mar 2019)

    Heinz to bring Mayochup table sauce to the UK

    KRAFT HEINZ is set to launch 'Mayochup', a combination of mayonnaise and ketchup in the UK later this year. The blend of table sauces proved to be a success when the product made its US debut in 2018, prompting the release of 'Mayomust' (mayonnaise and mustard) and 'Mayoque' (mayonnaise and barbeque) last week.

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    Campaign (13 Mar 2019)

    Cadbury Creme Egg partners Honda and Google for egg hunt

    CADBURY CREME EGG has teamed up with GOOGLE, HONDA and UNILEVER to launch a takeover of out-of-home sites around London Waterloo Station. The campaign was developed in partnership with ELVIS as part of the 'Creme Egg hunting season' campaign. Visitors to Waterloo Station and its surrounding area can take part in a digital Easter egg hunt which will see Creme Eggs hidden in ads from brands including HEINZ, TESCO, Google, Knorr and Honda, across 16 out-of-home sites. When a hacked ad is spotted, consumers can then upload a photo of it to huntthewhitecremeegg.com where they will enter a competition to win £10,000. The campaign will run for two weeks.

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