• News (178)
    Campaign (13 Mar 2020)

    KFC pauses finger-licking campaign amid coronavirus concerns

    KFC has paused its 'Piano' campaign following concerns surrounding the spread of coronavirus. The campaign by MOTHER launched two weeks ago and shows people eating KFC chicken before licking their fingers. 163 people complained to THE ADVERTISING STANDARD AUTHORITY about the spot as it 'encourages behaviour that might increase the chances of coronavirus spreading'.

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    Campaign (24 Feb 2020)

    KFC captures the raptures of finger lickin' in new TV campaign

    KFC is reinforcing its 'finger-licking' credentials with a 60-second spot set to Chopin’s Nocturne in E-flat major, Op. 9, No. 2. The ad, created by MOTHER, sees people from all walks of life licking their fingers as they tuck into a KFC meal and ends with the on-screen text 'It's good'. It will be supported by OOH and other media activity handled by MINDSHARE

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