• News (23)
    Prolific North (10 May 2019)

    Hugo Boss deal for Lancashire agency

    HUGO BOSS is working with One iota to create digital in-house experiences. The agency is supporting Hugo Boss’ aim of creating ‘compelling brand experiences’ and customer journeys. New store concepts have been created featuring community spaces to increase dwell time. Digital screens and touchscreen mirrors have been added, as well as furniture with integrated touchscreens, and a community wall to aggregate user-generated content from social media.

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    SportsPro (03 Oct 2018)

    Tottenham suit up with Hugo Boss deal

    TOTTENHAM HOTSPUR has signed a deal with HUGO BOSS which will see the menswear brand become its official formal wear supplier. Tottenham Hotspur players will wear products from the Hugo Boss 'Create Your Look' collection. The value of the deal was not revealed.

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