• News (276)
    The Drum (15 Jan 2020)

    HSBC's 'We Are Not an Island' ads return with pro-immigration message

    HSBC has rolled out the latest stage of its 'We Are Not An Island' campaign. Posters, press, social media and TV spots celebrate those that feel at home in Britain regardless of their background. In the 60-second TV ad fronted by Richard Ayoade, the comedian presents the tricky question 'Where are you from?' and suggests a variety of answers such as where you were born, where you found yourself or where your heart is, concluding that the answer lies where you feel at home. Created by WUNDERMAN THOMPSON, the work will run in the METRO and EVENING STANDARD as well as key national newspapers; across 48 sheets in train stations; via DOOH in locations such as the Piccadilly Lights, Birmingham Eye and Liverpool Media Wall; and on six sheets.

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    Other (23 Dec 2019)

    Steve John Departs McKinsey For Top HSBC Comms Job

    HSBC has appointed Steve John to the role of chief communications officer. He joins from McKinsey.

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