• News (64)
    PR Week (10 Jan 2019)

    Henkel UK appoints PR agency to handle laundry and home care brands

    HENKEL has named Cherish PR as its laundry and home care retained agency following a competitive five-way pitch. The agency will handle PR for brands including Bloo, Jeyes, Dylon Colour Catcher, Dylon Fabric Dyes, Oust Descalers, and Vapona, as well as a range of niche, specialist brands. Cherish will run its UK & Ireland press office, and will also be responsible for brand activations, media relations, influencer collaborations, events, product launches, partnerships, creative campaigns and raising awareness of the division's sustainability and responsibility initiatives.


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    Exclusive (27 Nov 2018)

    HENKEL has appointed Kassy Dignam to the role of head of digital for beauty in the UK & Ireland.