• News (81)
    The Grocer (02 Nov 2018)

    Jon Hughes takes over as Haribo UK & Ireland MD

    HARIBO has promoted Jon Hughes to the position of managing director for the UK & Ireland. He replaces Herwig Vennekens who left in the summer.

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    The Grocer (25 Jul 2018)

    Haribo enlists ‘cool’ rock band for latest Kids Voices ad

    HARIBO has launched the latest of its Kids Voices TV ads featuring a guitar version of its famous jingle. The £1.3m campaign shows a 'hard, cool rock band' who after opening a pack of Haribo Supermix, reveal their more softer, childlike side. The spot promotes the fact that Supermix is packed with soft eating experiences. The ad launched on 23 July and will run for nine weeks.

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