• News (58)
    Campaign (17 Apr 2018)

    Greenpeace UK "Ocean of the future" by Ogilvy UK

    GREENPEACE has released a 90-second film encouraging people to sign its petition to push supermarkets to use less plastic. The spot sees a group of children getting excited for a day trip to an aquarium and reeling off the sea creatures that they can't wait to see. However, when they arrive there are no fish to be seen and the tanks are, instead, full of plastic rubbish. The spot was created by OGILVY & MATHER.

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    The Drum (22 Jan 2018)

    Coca-Cola joins crusade against plastic in ‘World Without Waste’ recycling campaign

    COCA-COLA has launched a new brand platform, World Without Waste, as part of a drive to promote recycling globally. The campaign aims to encourage both other manufacturers and individual consumers to recycle, leading by example through the development of 100% recyclable packaging and investing in effective recycling methods available to everyone. Coca-Cola has previously been targeted by GREENPEACE for its high plastic production levels.

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