• News (991)
    The Drum (20 Feb 2020)

    Adidas Football: Unfair Advantage by We Are Social

    ADIDAS FOOTBALL has launched Unfair Advantage, a long-form content series which celebrates the resilience of global football stars to inspire the next generation of athletes. A four-part video series was created by WE ARE SOCIAL SPORT that promotes the release of the Adidas Predator 20 football boot. The videos feature footballers from the men's and women's games as they take part in hard-hitting, intimate interviews, exploring the darkest and most challenging moments in their careers and how they responded to adversity. The first video features David Beckham where he talks about his sending off in the 1998 World Cup match against Argentina. Beckham mentions how it motivated him to work hard and become England's most successful footballing export ever. The video is now live on Adidas Football's global YOUTUBE and IGTV channels.

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    Campaign (05 Feb 2020)

    Bumble teams up with Chicken Shop Date creator to host Valentine's dinner

    BUMBLE is running a Valentine's Day event on 13 February in partnership with Amelia Dimoldenberg, creator of YOUTUBE dating show Chicken Shop Date. The pop-up at London's Wild by Tart, will include different variants of chicken wings, cocktails, a performance by a grime violinist, and 'wing women' on hand to offer romantic advice and ways to boost guests' Bumble profile. A dinner will also take place at Manchester's Bistrotheque at Cultureplex on 11 February which will include food and drink and music by a pop harpist. Bumble is delivering the experiences in-house. 

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