• News (6)
    Campaign (25 Oct 2018)

    Good Energy "Ways to be good" by Creature

    GOOD ENERGY has launched a short and simple spot explaining why consumers should switch to their environmentally-friendly offering. Created by CREATURE, the spot spells out five ways in which modern consumers do good, from avoiding single-use plastic to cycling to work. After naming the simple things most of us now do day-to-day to help the planet, it tells the viewer to simply switch from dirty to clean energy. The add ends by showing the Good Energy logo and the strapline 'made from sun, wind, and water since 1999'. 

    Read Full Article

    Campaign (21 Aug 2018)

    Good Energy appoints Creature amid intense brand competition

    GOOD ENERGY has awarded CREATURE its creative strategy business. The agency has been tasked with creating an ad campaign which will launch later this year, and developing its communications strategy. As competition in the consumer energy market rises, Good Energy is focusing its sights on bolstering its business customer base. However, it will also enhance services for customers who generate their own energy, perhaps through solar panels, to sell back to the grid. The appointment did not effect the energy provider's relationship with mobile agency FETCH.

    Read Full Article