• News (7)
    Media Week (28 Oct 2011)

    CITY AM has agreed a deal with European investment bank Société Générale to roll out the Market Master Challenge. Aimed at City AM's affluent readers, the online competition lets contestants invest a virtual pot of £100,000 across Société Générale's products, such as Super 10s, Covered Warrants and Turbos. Pre-promotional activity includes a campaign across City AM's print and online portfolio and sponsored newsletters.

    Campaign (25 Mar 2011)

    SOCIETE GENERAL has rolled out a TV campaign to promote team spirit. By Fred & Farid Paris, the spot shows various scenes of people supporting each other, such as a rugby team and an orchestra, backed by Gustavo Santaolalla's 'Apertura'.