• News (222)
    The Drum (16 Dec 2019)

    Corsodyl partners with Twitch to gamify good gum hygiene

    CORSODYL has partnered with streaming service TWITCH to encourage younger people to take care of their gums. Twitch built a retro 8-bit game featuring a knight character about to go on a quest. A voiceover then explains the dangers of gum disease, and by using Corsodyl, it will keep bleeding gums at bay.

    Read Full Article

    Campaign (13 Dec 2019)

    IPG's MRM, McCann Health to wrangle GSK global creative pharma along with Publicis

    GLAXOSMITHKLINE has handed its global creative Rx business to IPG and Publicis Groupe. The majority of the work will be handled by MRM and MCCANN HEALTH, which will oversee oncology and vaccines. Publicis Groupe will handle respiratory. The appointment follows a review which began in September and was handled internally by procurement in London. 

    Read Full Article