• News (71)
    Talking Retail (17 Mar 2017)

    Froneri celebrates with Fab Birthday Cake lolly

    FRONERI is celebrating the 50th birthday of Nestle’s Fab Ice Lolly by launching a limited edition Fab Birthday Cake lolly. Designed to help consumers join the lolly’s birthday celebrations, the cake will contain raspberry juice, vanilla sponge flavour and icing coated with sprinkles. A marketing campaign totalling £1m will support the lolly’s launch and will include outdoor and digital advertising, plus a full programme of in-store promotions.

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    Talking Retail (03 Mar 2017)

    Four new ice-creams join Mondelez range

    FRONERI has announced the addition of three Cadbury ice-creams and one new Oreo product. Cadbury Dairy Milk Big Taste Toffee Whole Nut tub, Cadbury Dairy Milk Medley stick, Cadbury Dairy Milk Marvellous Ice Cream Jelly Popping Candy stick and Oreo Peanut Butter Sandwich will be supported by a £1m campaign across social media, digital and promotional activity.

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