• News (39)
    Convenience Store (11 Jul 2018)

    Yazoo reveals new "soooOO tasty" adverts

    YAZOO is targeting 16-24 year olds on-the-go for its brand new SoooOO Tasty campaign. The ad will see bottles of chocolate, strawberry and banana Yazoo being stolen by comical items including an umbrella, BBQ tongs and a drone. The campaign will run across six sheets, FACEBOOK, INSTAGRAM and YOUTUBE with support from shopper and sampling activity. The outdoor campaign will run from 30 July until 12 August with digital from 23 July until 16 September.

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    The Grocer (26 Mar 2018)

    Wayne Thompson named Friesland Campina customer marketing head

    Friesland Campina has named Wayne Thompson as its new customer marketing manager. He will report to marketing director Will Jones and will be responsible for developing and implementing the channel, customer and category strategy.

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