• News (46)
    Campaign (03 Jan 2018)

    Domino's launched 24-hour pop-up TV channel on New Year's Day

    DOMINO'S launched a 24-hour pop-up TV station to help recover from the New Year's Day hangovers. The Recovery Channel was the first piece of work from VCCP since it added the digital brief in November. The channel featured content like sunsets, a roaring fire, cute animals and hints and tips on how to de-stress with the message that Domino's is the 'official food of recovery'. ARENA MEDIA booked the channel which was available on SKY, VIRGIN MEDIA, FREESAT, YOUTUBE, TVPlayer, TVGuide and Zattoo.

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    Campaign (23 Oct 2017)

    Freesat "The fanaticals" by Mr President

    FREESAT has launched a 30-second ad showcasing the benefits of switching to the subscription-free satellite service. A series of three scenes exaggerate the satisfaction of three Freesat customers who have made the switch. One ad shows a man enjoying his dream holiday with the money he saved after switching, while another shows a woman enjoying decorating an elaborate cake. The spot was created by MR PRESIDENT and media handled by HAVAS.

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