• News (5)
    Exclusive (16 Apr 2018)

    ENTERPRISE RENT-A-CAR has promoted Ben Lawson to the role of vice president of strategy for the UK and Ireland.

    Campaign (09 Aug 2016)

    Enterprise Rent-A-Car "No matter what " by Dare

    DARE has created a new ad for ENTERPRISE RENT-A-CAR showing American customer service rep Brad and Englishman Dave helping British clients find the perfect car for their weekend. ‘No Matter What’ is the brand’s first TV ad in two years and focuses on the car rental's range of vehicles. The American is mystified by the cultural differences between Brits and the customers he is used to but promises to provide the same customer service to everyone. A further two 20-second online ads and four six-second YOUTUBE pre-roll ads will accompany the 40-second TV ad. The next phase of the campaign will debut in January 2017 in order to capitalise on the peak holiday booking timeframe.

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