• News (115)
    The Drum (24 Apr 2015)

    WILKINSON SWORD has extended its collaboration with Louise Redknapp, Lucy Watson and comedian Olivia Lee, as part of its Little Things campaign. The celebrities will appear in a series of TV ads, which will run across the CHANNEL 4 network, to encourage women across the UK to ‘celebrate and enjoy’ the little things in life. The ads will feature the brand’s Intuition, Hydro Silk and Quattro for Women Bikini products. The ads will be supported by media buying, PR and digital.

    The Drum (09 Oct 2014)

    WILKINSON SWORD has unveiled a stop-motion video as part of a new campaign to support the launch of 4-in-1 styling tool, The Hydro 5 Groomer. Created by JWT LONDON, the campaign features a film called Manscaping which shows real hair styles animated in time to a track from French DJ C2C, in a bid to inspire British men to think about how they style their beards. The film will appear as online pre-roll on video-on-demand and YouTube. Additional engagement will be created on the brand’s social channels.