• News (160)
    Marketing Week (09 Mar 2018)

    E.ON looks to challenge sector norms with an ‘un-utility’ marketing approach

    E.ON launched a new campaign in an effort to try shift consumers typically negative perceptions of the utility sector. 'The Big Dip' by ENGINE shows Barcelona's city streets transformed into a giant swimming pool that is sustainably heated by E.ON's air source heat pumps. The campaign first aired during CHANNEL FOUR's Gogglebox and will also appear on ITV.

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    The Drum (14 Nov 2017)

    E.ON: Freedom is electric by Engine

    E.ON is challenging outdated observations about electric vehicles with a new film called 'Freedom is Electric'. The video was created by ENGINE and is part of E.ON's commitment to expanding its charging network across Europe. The film features a range of cars, bikes and a monster truck all running on electricity rather than fossil fuels and charged using E.ON fast-charging points. VIZEUM is the media agency for the film.

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