• News (1)
    Campaign (05 Feb 2018)

    Birds Eye pulls TV ad showing Captain jumping into water over safety fears

    BIRDS EYE has pulled its latest campaign over safety fears reported by DURHAM COUNTY COUNCIL. The ad shows Captain Birdseye jumping into the sea with his grandson, which the council was concerned could obscure the dangers of swimming in cold water. The campaign was created by GREY and media was handled by ZENITH.

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