• News (46)
    Campaign (04 Apr 2019)

    Duracell taps Wunderman Thompson as global partner

    DURACELL has chosen WUNDERMAN THOMPSON as its global creative agency for all markets outside of North America following a four-month review process. The account moves from GREY LONDON who held the business for six years. Wunderman Thompson will begin working on the business immediately.

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    Marketing Communication News (22 Mar 2019)

    LEAP and Grey London bring creative disruption to Duracell’s latest TV campaign

    DURACELL's bunny is appearing to interrupt other ads in the brands new work from LEAP and GREY. Its latest campaign sees the Duracell bunny appear in a spoof sports brand commercial, in a race against a female runner, further emphasising that Duracell batteries just keep on going. The pastiche will immediately follow a CGI spot which shows the bunny outperforming other bunnies in a series of sporting challenges.

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