• News (48)
    Convenience Store (28 Oct 2019)

    Duracell powers up with new marketing campaign

    DURACELL has launched a new campaign in the run up to the festive season titled 'Power On', to drive battery sales. The work features a reinvented version of the brand's Bunny mascot and will run across TV and on demand services, cinema and its own social media channels. The campaign will run till 30 December.

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    The Drum (28 Jun 2019)

    Duracell appoints Jellyfish as programmatic partner to set up brand marketplace

    DURACELL has named JELLYFISH as its programmatic partner to implement campaigns across Europe, South Africa and Asia and set up 'Duracell's Powered Marketplace'. The marketplace aims to drive brand safety, cost efficiencies and meet campaign quality targets.

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