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    Prolific North (11 Sep 2018)

    Jenny Eclair to break major taboo during Coronation Street

    VAGISAN has created a new spot featuring comedian Jenny Eclair talking openly about vaginal dryness. The ad hopes to tackle stigma and embarrassment surrounding the problem. The campaign will first air in the advert break during ITV show Coronation Street tonight, with digital, social, press and PR activity to follow. It was created by DRIVEN. MEDIACOM NORTH handled media and Acapella handled PR.

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