• News (235)
    Campaign (11 Nov 2019)

    Debenhams counts down to Christmas with two festive films

    DEBENHAMS has launched a multimillion-pound Christmas campaign featuring former The X Factor and I'm a Celebrity... Get me out of Here! star Fleur East. Two spots were created in-house which sees East play the role of a Festive fairy godmother who uses her magic wand to produce the perfect gift. The ads are soundtracked to East's new single 'Size' and promotes the retailer's alphabet shop, a range of items with letters on them. The campaign launched on 10 November and will run across TV, outdoor, social media, digital and print, accompanied by outdoor and in-store activations.

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    Exclusive (01 Nov 2019)

    DEBENHAMS has promoted Rosie Jones to the role of head of marketing for fashion, home and beauty. The retailer has also promoted Jessica Shepherd to the position of digital & international director.